Comprehensive App Audit
Client:
Sports Services Software Provider
Industry:
Sports and Recreation
Our client provides an All-in-one technology platform that forms a connected ecosystem of solutions for the youth sports world, to help organizations streamline operations, increase revenue, and reduce risk. The platform is designed for sports organizations, dance studios, and tournament management, offering tools for online registration, financial management, scheduling, communication, safety training, live streaming, and mobile access, all integrated to streamline operations and enhance participant engagement.
During the client's transition from Xamarin to MAUI and .NET 8, they released a new iOS version of their Mobile Application for Team Management. While this update introduced significant improvements, it also led to a dip in user satisfaction, with average ratings decreasing to around 2.5 stars. Despite the efforts of the internal QA team, certain issues persisted. To address these concerns and improve the user experience, the client commissioned an external audit to identify the underlying causes and develop targeted solutions.
Key Areas of Assessment
To further strengthen the app's reliability and user trust, we expanded our assessment to include critical aspects of security and performance:
Security testing: We evaluated permissions, authentication, session management, and user role security, following the OWASP Mobile Application Security Framework to mitigate risks such as session hijacking and unsecured libraries.
Performance profiling: We conducted an in-depth analysis of the app’s performance, examining CPU, RAM, disk, and battery usage. This profiling helped us identify and resolve performance bottlenecks, ensuring that the app remained stable and responsive across a wide range of devices and operating conditions.
3. Cross-Platform Compatibility and Integration: Bridging Boundaries, Unifying Experiences
Once the major issues were resolved, our focus shifted to ensuring that the application performed consistently well across all devices and operating system versions. We conducted extensive testing to verify that the app maintained its quality and functionality, regardless of the platform. Additionally, we established a compliance review monitoring process to assist our client in continuously aligning with Store requirements, reducing the likelihood of rejections, and ensuring smooth updates and releases.
4. User Engagement and Retention: Fostering Connections, Cultivating Loyalty
To strengthen user engagement and retention, we focused on understanding user concerns and enhancing their overall experience.
Feedback analysis: Analyzed customer feedback from app stores to identify common issues and understand the decline in user satisfaction, categorizing feedback to prioritize critical improvements.
Custom feedback process: Developed a custom tool and process for categorizing and managing customer support requests, allowing for efficient identification and resolution of unique issues and common complaints.
Sprint planning integration: Integrated feedback analysis into sprint planning to prioritize and address major issues, particularly those impacting user experience.
By implementing our assessment framework, we delivered a thorough evaluation addressing both user experience and technical challenges. Key outcomes included: